Top fashion brand to open huge new store in Bristol this week

After trading at Cribbs Mall for 16 years, Phase Eight has announced it will be opening its largest ever store at the centre on Friday (February 2).

The opening forms part of the latest stage of the brand's retail expansion strategy last year with 13 stores opened across the UK and Europe and further openings at key locations such as Bluewater, Kingston, Edinburgh, Blanchardstown, and Hamburg planned for later in 2024.

The new store will adopt the brand's new store concept over an impressive 260 square metres: 165 per cent larger than the previous store in the centre.

The store will feature a dedicated VIP fitting room which will be utilised for complementary personal styling appointments, as well as, the latest event and ready-to-wear collections in sizes 6 to 26.

There will also be a wide range of complimentary shoes and accessories for head-to-toe style solutions, the petite line, limited-edition ranges such as bridal and the black-tie range Collection 8 and the newly launched Phase Eight Childrenswear.

Caraline Money, Phase Eight's Group Retail Director, said: "We are proud to be opening our largest store to date in Cribbs Causeway, a centre we have successfully traded in for the past 16 years. The new space will allow us to showcase our full range, including our limited-edition collections, which were not available in the previous store.  The retail team is excited to welcome both returning and new customers to our stunning new store."

Deb Jones, Centre Director at Cribbs Mall, added: "We are delighted that Phase Eight has expanded its presence at Cribbs Mall and has chosen the centre for its new flagship store. Phase Eight has been extremely popular with our shoppers over the past 16 years and their new innovative space further enhances Cribbs Mall’s reputation as the home of fashion brands in the West Country."